PRESS RELEASE
For Immediate Release
Singapore, 22 October 2009 - Audio-Technica has been innovative with their design and
technology to develop various types of trendy headphones. ATH-WM55 is one of the latest
dynamic stereo headphones that feature a perfectly comfortable fit for users. This
lightweight headphone also delivers crystal clear sound.
ATH-WM55 is Audio-Technica's 2nd generation headphone that is equipped a cord-retracting system for its compact portability. It is perfectly designed for active and on-the-go users.
Lastly, this new trendy headphone comes with 4 interchangeable colourful covers for users to change accordingly to match with their wardrobe. A must have for fashionista.
Technical Data
| Type |
Dynamic |
| Driver |
Diameter 30mm |
| Output Sound Pressure Level |
108dB/mW |
| Frequency Response |
10 - 23,000Hz |
| Maximum input power |
500mW |
| Impedance |
20ohms |
| Weight (without cable & plug) |
90g |
| Connector |
Diameter 3.5mm gold-plated stereo mini-plug |
| Cord Length |
Up to 1.0m |
| Accessories |
Housing caps (4 pairs), housing cap opener |
Package Design

This new trendy headphone is available at selected Authorised Dealers for only $78.
About Audio-Technica
Founded in 1962, Audio-Technica established itself in the Japanese domestic market with the success of phonograph cartridges. A decade later, the company diversified and focused on the specialization of manufacturing sound devices. Since 1994, Audio-Technica has continued to meet and identify new market environments, customer needs and technological advancements. This is best reflected in the superior sound quality delivered by the various series ranging from wired and wireless microphones to headphones.
Audio-Technica's primary goals have always been to provide products that truly satisfy its customers as well as beneficial to society. The Company has always strived to take on an innovative approach to development, using excellent technology and marketing capabilities to build a strong brand image.
Today, Audio-Technica boasts an extensive and diversified business portfolio encompassing both consumer and professional use of its various audio and video equipment, telecommunications and computer components and accessories, optoelectrics products and food production equipment. The Company aims to forge ahead, playing a major role in the technological advancement of superior sound quality from Audio-Technica's creation of audio products.
For more information about Audio-Technica, please visit www.audio-technica.com.sg
For media queries, please contact:
Reymon Goh
Marketing Manager
Audio-Technica (S.E.A.) Pte Ltd
1 Ubi View, #01-14 Focus One, Singapore 408555
Tel: +65 6749 5686
Fax: +65 6749 5689
Mobile: +65 97867654
Email: reymon@audio-technica.com.sg
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